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transforming places into immersive,
fully realized destinations

We are

  • storytellers
  • visual artists
  • thematic designers
  • marketing strategists

our work

Case Studies

Concept rendering of Mattel Wonder Indoor Waterpark with a giant red Rock ’Em Sock ’Em robot and the Wonder logo
Concept rendering of a pink Barbie-themed wave pool area at Mattel Wonder Indoor Waterpark
Concept rendering of the Hot Wheels “Challenge Accepted” slide attraction at Mattel Wonder Indoor Waterpark
Concept rendering of a Fisher-Price themed play structure at Mattel Wonder Indoor Waterpark

Brand Identity - Narrative Storytelling - Show Set Design - IP Integration

Mattel Wonder

Blending immersive storytelling with signature attractions, Ectovox’s work helps invite visitors to step inside the worlds of Mattel and its iconic brands, from Barbie and Hot Wheels to Fisher Price and more. Ectovox led all creative development for Mattel Wonder Indoor Waterpark.

Aerial concept rendering of Fiesta Bay with palm-lined pools, cabanas and a waterpark
Fiesta Bay illustrated site plan
Aerial concept rendering of Fiesta Bay’s lagoon beach with a temple-topped slide tower

Brand Identity - Narrative Storytelling - Thematic Overlay

Fiesta Bay

This concept for a development in Mexico brought together rich heritage, cultural tradition, and the fun of a great celebration for a story-driven experience. Themed poolscapes, restaurants, promenades, and a waterpark combined to make Fiesta Bay a one‑of‑a‑kind aquatic leisure destination.

Concept rendering of the Hasbro Waterpark with a dragon-topped waterfall mountain and a construction-themed slide tower
Concept rendering of the Hasbro Waterpark with a Transformers robot and a temple-topped slide mountain

Narrative Storytelling - Architectural and Show Set Design - IP Integration

Hasbro Waterpark

Tying together a cadre of characters from Hasbro’s vast brand portfolio like Transformers, My Little Pony, Monopoly and more, this waterpark concept transports guests into a world filled with familiar toys and entertainment where anything is fair game!

Aerial concept rendering of Mystery Cove indoor waterpark with circus-tent slide towers and a lazy river
Line drawing of a Mystery Cove slide tower topped with a striped tent
Mystery Cove rockwork entrance sign with waterfalls and palms
Concept rendering of Mystery Cove’s colorful indoor wave pool and play structures

Architectural and Show Set Design - IP Integration

Mystery Cove

Based on original IP, Mystery Cove waterpark invited its guests on a journey of discovery across the lost island landscape. Between daring waterslide towers and puzzling aquatic attractions, Mystery Cove offered a waterpark experience like no other.

Serengeti Springs at the Hattiesburg Zoo logo on an orange, green and white animal-print background
Serengeti Springs brand style guide with logos, palette, patterns and type
Models wearing Serengeti Springs branded t-shirts and carrying a tote bag
Serengeti Springs street banners and bus shelter poster
Serengeti Springs summer poster and splash pad rules sign
Serengeti Springs men’s and women’s restroom signage
Serengeti Springs social media posts on phones
Off-road safari vehicle wrapped in Serengeti Springs branding

Brand Identity - Attraction Naming - Thematic Overlay

Serengeti Springs

Designed as an expansion of the Africa exhibit at the adjacent Hattiesburg Zoo, Serengeti Springs waterpark became an oasis in the heart of southern Mississippi with its vibrant brand identity. Every colorful element showcased native animals in a friendly and inviting way.

Callista brand identity board with logos, a navy and gold color palette and arched pattern swatches
Callista coastal lifestyle mood board with pool, beach and branded tote
Callista branded app, water bottle, room key, polo and beach ball
Callista Beach signage and branded amenities

Brand Identity - Architectural and Show Set Design

Callista

As a concept for a resort community, Ectovox brought a luxurious coastal environment to Callista’s overall brand identity. Ectovox carried this theme throughout the architectural details of the aquatic space—from a massive swimming basin to the children’s slide tower.

Markets we serve

  • WATERPARKS & THEME PARKS
  • FAMILY ENTERTAINMENT CENTERS
  • RESORT HOSPITALITY
  • MUSEUMS, ZOOS & AQUARIUMS
  • DINING & RETAIL
  • LOCATION BASED EXPERIENCES

designing the themed environment

Capabilities

  • Camp Aqua brand identity system with logos, swim ring, tote bag, frisbee and can coolers
    Brand Identity & Merchandising Opportunities
  • Illustrated Breaker Beach park map with named attractions
    Attraction Naming & Narrative Storytelling
  • Rendering of a white Mediterranean-style slide tower and splash area
    Architectural and Show Set Design
  • Artistic render of an indoor waterpark with a rock waterfall, an elephant carving and colorful slides above a dining terrace
    Artistic Renders & Thematic Overlay
  • Cat in the Hat themed splash pad with a red car and spray features
    IP Integration
  • Rendering of a lazy river with interactive wooden show elements and splash jets
    Guest Experience & Gamified Engagement

About Ectovox

Concept art of a themed waterpark with a rock mountain and waterfalls
Ectovox, a division of Martin Aquatic

As the narrative and conceptual design arm of Martin Aquatic, Ectovox shapes the creative vision that defines the guest experience—crafting destinations that are not only thrilling, but meaningful, memorable, and market-defining.

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